For System Integrators & Trade Partners

Your home cinema & AV distribution partner in the UAE.

Trade pricing on genuine, warranty-backed brands — held in our Dubai warehouse for next-day fulfilment. Authorised distribution of Denon, Marantz and more, with the design support to win and deliver projects.

AV & home cinema integratorsSmart-home / automation installersElectrical / MEP contractorsInterior fit-out contractors

Trade access

Apply for trade pricing.

Accounts verified within 24 hours · Trade licence required

Authorised UAE distributorGenuine stock, ready in DubaiTrade pricing & marginsNext-day project fulfilmentFull manufacturer warranty

Authorised distribution — brands you can sell with confidence

DenonMarantzJVCPolk AudioDefinitive TechnologyQ AcousticsVelodyneCrestronQEDU&K SoundTannoy
Why partner with Mirel

Everything you need to win & deliver projects.

A distribution partner built around your margins, your timelines and your reputation.

01

Trade pricing & margins

Competitive trade pricing that protects healthy margins on every project you win.

02

Genuine stock, ready in Dubai

Real inventory held locally — no waiting on overseas shipments to start a job.

03

Next-day fulfilment

Same or next-day dispatch across the UAE keeps your installs on schedule.

04

Authorised & warranty-backed

Every brand officially distributed, every unit genuine — your reputation stays protected.

05

Design & spec support

Help with product selection, system design and BOQs for tenders and proposals.

06

Dedicated account manager

One point of contact who knows your business, your projects and your pipeline.

07

Product training & knowledge

Stay current on the range so your team specs and sells with confidence.

08

Volume & project pricing

Tailored pricing for specified projects and larger volume orders.

Brand & product range

One distributor for the whole stack.

Spec a complete system — from receivers to cabling — from a single trade account.

AV Receivers & Processors

AV Receivers & Processors

The heart of every system

DenonMarantz
Projection & Screens

Projection & Screens

4K & laser projection

JVC
Speakers

Speakers

In-ceiling, on-wall & floorstanding

Polk AudioDefinitive TechnologyQ AcousticsTannoy
Subwoofers

Subwoofers

Cinema-grade low end

VelodyneDefinitive Technology
Multi-room & Streaming

Multi-room & Streaming

Whole-home audio

Denon HEOS
Control, Cables & Infrastructure

Control, Cables & Infrastructure

Automation & connectivity

CrestronQEDU&K Sound

Full line card available on request. Apply for trade pricing →

How partnering works

From application to ongoing supply.

01

Apply for a trade account

Send your company and trade licence details through the form.

02

Get your trade pricing

We verify and activate your account — usually within 24 hours.

03

Order from Dubai stock

Place orders for same or next-day dispatch across the UAE.

04

Project & spec support

Lean on us for system design, BOQs and product selection.

05

Ongoing account management

A dedicated manager, volume pricing and after-sales support.

Authorised

Denon & Marantz UAE distributor

11+

AV & audio brands stocked

Next-day

Fulfilment across all Emirates

Since 2015

Supplying the UAE trade

★★★★★

“Mirel is our first call for Denon and Marantz. Genuine stock in Dubai, next-day delivery, and real spec support when we’re pricing a villa fit-out. They make us look good in front of our clients.”

AV Integrator · Dubai

Trade enquiry

Open an account or price a project.

Whether you want a trade account or a quote on a live job, our team will come back to you — within 24 hours.

  • Trade pricing set up within 24 hours
  • Genuine, warranty-backed stock — never grey
  • Spec & BOQ support for your tenders
  • A dedicated account manager

Trade account & project enquiry

Reviewed within 24 hours. Trade licence required to activate an account.

Trade FAQ

Questions from partners.

How do I open a trade account?

Apply through the form with your company and trade licence details. We verify and set up your trade pricing — usually within 24 hours.

What are your lead times?

Most lines are held in our Dubai warehouse for same or next-day dispatch across the UAE.

Do you offer project and volume pricing?

Yes. We offer tailored pricing for specified projects and volume orders — speak to your dedicated account manager.

Can you help with system design and specification?

Yes. Our team supports you with product selection, specifications and BOQs for tenders and client proposals.

Are products genuine and warranty-backed?

Always. As authorised distributor, every unit is genuine and carries full manufacturer warranty — protecting you and your client. Never grey imports.

Which trades do you supply?

AV and home cinema integrators, smart-home and automation installers, electrical/MEP and interior fit-out contractors, and retailers/resellers.

Become a Mirel trade partner.

Trade pricing, genuine Dubai stock and the support to deliver every project — across all seven Emirates.

Apply for trade pricingWhatsApp us